Content
Title
Description
Objective
To develop a responsive design for their mobile application.
To construct the website from inception.
Execute branding initiatives to increase awareness of the project's offerings.
Metric Number 1.
Metric Title 1.
B2C
Metric Title 2.
UX and UI
Metric Title 3.
Process
02
UX and Wireframes
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
UI Design
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

Competitors Analysis
A comprehensive competitive analysis helped us find the gaps in the user journey. We also identified which features can be included in the web & mobile application.

Research Findings
Insights from the workshop conducted and the competitors analysis helped in defining the problem and later solution comes up.

Reasons of serving this products to users

Product Verticles
Types of products that this platform offer loans against in the market.
Insurance
Share
Mutual Funds
Task Flow

UI Design Elements and Components
Typography, Colors, Iconography, Illustration Style and Components used in the design.


